AWELESS CAMPAIGN

The Set Props created for the campaign stills and film also needed to be appropriate for use in constructing an 'experiential' event space for the brand launch, so they were constructed to be easily taken apart and reassembled. In keeping with the campaign's exploration of the Hyperreal, the Props were mostly made from recycled found plastic objects- alluding to their sense of falseness and the Uncanny.

© 2019 BY GEORGINA SUTTON-WELCH.

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